ThomasNet.com suppliers can now add video to their products and services category listings. The popularity of video among buyers is well documented. Buyers are far more likely to retain the information they learn about suppliers and are more likely to buy from suppliers who provide video. Adding video gives buyers a “true” picture of a company and the products or custom manufacturing capabilities they offer.
This new video experience gives our audience of 1,000,000 professional buyers and specifiers the ability to evaluate and select suppliers with greater speed and confidence. This extra efficiency aligns perfectly with today’s buyer journey which is 70% complete before the buyer makes contact with a supplier. Your video on ThomasNet gives your company the chance to tell your story both where and when buyers are evaluating suppliers. This is a great competitive advantage!
We offer two kinds of video presentations. Suppliers offering custom manufacturing services will provide a factory tour video, while companies offering standard products will highlight their product offering and the qualities that make their products unique or special.
Buyers want to speed their supplier selection process, but not at the expense of selecting the best possible supplier. Thomas is focused on continually providing the ThomasNet.com audience with a faster and more efficient supplier discovery experience.
Promote Your Company With Video in 3 Easy Steps-
Step One: Thomas sends a video crew to record important aspects of your manufacturing facility. The team uses this footage to generate a “Factory Tour’’ video containing your value proposition, building footprint, machinery, primary capabilities, secondary services, quality, certifications, industries served, captions, music, and call to action buttons for your video advertising campaign. The video creation is FREE and you own the video! *If you’d like to use a video that you already have – that’s fine too.
STEP Two: Your video will be promoted in the search results of all of your Thomas categories to differentiate you from your competitors. The video will be included on your Company Profile page for buyers and engineers looking to learn even more about your business.
STEP Three: Thomas will provide the video to you for use on your own website, YouTube, Social Media, or other platforms.
Get started promoting your facility tour video to the millions of buyers and engineers on the Thomasnet.com® platform for just $200/month. Contact us [email protected] or (610) 519-1830