As a small business that makes filters for the government, aerospace and marine applications for over 40 years, we would wait for the phone to ring and rely on repeat business for sales. We never had a marketing strategy or plan for the future. Then about 5 years ago we were starting to see a slow down with the government that was affecting our sales and we knew we had to do something to find new customers.
Kit Noller with ThomasNet stopped in our office one day and helped us create a marketing plan using keywords and our website. In the past two years we have seen a huge increase in neew customers and new products.
When we compare the investment of hiring a sales person to ThomasNet, ThomasNet wins.
Susan Niggel
President
Fluid Conditioning Products
